Through our research amongst professional women, one need and desire that has come through loud and clear is women’s aspiration to be influential. Many of you who have responded to our surveys, explicitly voiced your aspiration to be respected for your expertise, skills and abilities and lead others in your function and field.
However, many of us also still assume that we will get there by working hard and keeping our heads down. However, that is no longer true. To become a leader in today’s ideas economy it is about becoming known as a person who knows what’s next, a person who has the foresight to successfully lead their department or company through the fast-changing world we now live in.
In light of this, we are today sharing with you the summary of Dorie Clark’s book “Stand Out: How to Find Your Breakthrough Idea and Build a Following Around It“. This must-read book provides as clear a roadmap as you could wish for on how to ensure that your ideas stand out and get heard.
One upfront warning: This is not a book that promises you overnight success if you just start doing a, b and c. On the contrary, Dorie Clark makes it very clear that it takes hard work. As she puts it “ The vast majority of people will never be willing to make the sacrifices to get to the top [of their field]. They want it handed to them”. Instead she says it’s about “outworking everyone else”.
As you read “Stand Out: How to Find Your Breakthrough Idea and Build a Following Around It
So, as you read through the book, be ready for Dorie Clark to constantly pepper you with questions and to do’s. This is something we, the SharpAlice team, love as we are all about bridging the gap between knowledge and action (remember, that is actually one of our central tenets!). We therefore, recommend reading this book with a highlighter in your hands and a notebook next to you, so you can really work through it.
In addition, Dorie Clark has also just released a free downloadable workbook compendium, which is drawn from the questions she asks at the end of each section of the book. We just downloaded it here.